Native Microsoft Outlook features do not include robust email tracking capabilities - they require consent from your recipient.īut luckily, there are plenty of tech solutions to this problem. Are your prospects opening your emails or ignoring them?Īre they clicking on the link you included inside? What device are they using? Which recipient does what?Įmail tracking refers to any method of monitoring how your email recipients interact with the emails you send them.

Usually, when you hit send email from Microsoft Outlook you have no idea what happens afterward.

Try Mailbutler for Free Learn More What are Outlook email trackers? That is why we believe that an email tracker for Outlook is one of the best investments you can make for your business. When you understand how people engage with your emails, you can better serve your prospects with the message they prefer to engage with and make it easy for customers to contact you. And they are sales rep's most powerful ally when it comes to sending cold email outreach campaigns or marketing emails. We call them Outlook Email Tracking Tools. Now, if you’re one of those business professionals that have chosen Outlook as their primary email domain, you’ve probably already experienced the limitations and the missing analytics of the built-in email tracking that are available with other email programs.īut this shouldn’t stop you from using Outlook as there are many different tools, plugins, and add-ons that will empower your business emails with all the necessary options you need to track and improve their performance. Outlook is the second most popular business Email Service Provider (ESP) and in 2018 reported its number of users at 400 million, which makes it the most used all-around ESP, right behind Gmail.

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